Maesa, the next-gen beauty incubator, continues its expansion into skincare with Ontu - a transformative line of facial-grade skincare for the body that fuses science and luxury, available exclusively at Target stores nationwide and Target.com.

Ontu speaks directly to women who take an active intentional approach to skin longevity. “We created Ontu for the discerning woman 35 and older, who has been treating her face to advanced skincare but recognizes her body deserves the same attention,” said Molly Kennedy, Vice President of Brand Marketing for Maesa. “This consumer has historically been forgotten – from a product, brand and marketing perspective. Now Ontu is offering her what she deserves – a body care line that brings both high performance and indulgence.”

“We developed the formulas with high levels of skincare actives like niacinamide, urea, and glycolic acid with proven results you'd find in premium facial skincare,” explained Dana Steinfeld, SVP of Blue Sky & Product Development. “We've paired that efficacy with decadent textures, sophisticated design and our signature fragrance, Vanilla Musk - an addictive skin scent perfect for layering.”

Ontu's body care collection is curated across three categories: Cleanse & Prep, Moisturize & Nurture, and Target & Transform. Three hero products anchor the line:

• Your Body Cleansing Oil ($17.99), an oil-to-milk cleanser with 50% glycerin
• Your Body Firming Butter ($22.99), powered by a biomimetic lipid complex and clinically proven to moisturize for up to 24 hours and increase firmness and elasticity
• Your Hands & Heels Miracle Moisturizing Treatment ($14.99), powered by glycolic acid and 15% urea to transform rough, cracked skin

The brand rounds out its offering with:

• Your Body Exfoliating Scrub ($17.99), powered by 6% urea to soften dry skin and target KP bumps
• Your Body Softening Lotion ($17.99), formulated with shea butter and clinically proven to deeply hydrate for up to 24 hours and increase skin hydration up to 94%*
• Your Body Glow Dry Oil ($22.99), a fast-absorbing formula with squalane and rosehip oil that plumps skin with moisture for instant radiance
• Your Body Hydrating Fragrance Mist ($17.99), featuring panthenol and glycerin to hydrate while delivering weightless, long-lasting scent
• Your Body Brightening Serum ($22.99), formulated with vitamin c and 5% niacinamide. Clinically proven to improve age spots, uneven tone, texture and smoothness with 100% of panelists showing improvement in 4 weeks**
• Your Underarms Soothing Deo ($14.99), an aluminum free formula with mandelic acid that is clinically proven to control odor for up to 24 hours and brighten underarms with 100% of panelists showing improvement in 4 weeks**
• Vanilla Musk fragrance across all products features notes of Sheer Vanilla, Warm Musk, Translucent Woods – the scent of your skin but better

All Ontu formulas are vegan, cruelty-free, dermatologist tested, safe for sensitive skin, and formulated and tested for all skin types & tones.

For more information about Ontu, visit ontuskin.com and @ontuskin on Instagram and TikTok.

*in a 3^rd party clinical study immediately after use

**in a 3^rd party clinical study of 4 weeks

About Maesa

Maesa is the Next-Gen Beauty Company, transforming the industry by incubating and growing meaningful, innovative brands and making prestige beauty accessible. Maesa believes beauty ignites inspiration, creativity, imagination, and connection, sparking new ideas and possibilities, and meeting unmet consumer needs. Through best-in-class design, formulation, brand creation and marketing capabilities, Maesa delivers new, better and different products with an unsurpassed speed to market. Maesa works with a variety of retailers to create and launch brands across beauty and wellness categories. The current portfolio includes Kristin Ess, Hairitage by Mindy McKnight, Fine'ry, Being Frenshe, and Niches & Nooks among other brands. For more information, visit www.maesa.com.

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