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Spotting Winners: Zumiez (NASDAQ:ZUMZ) And Apparel Retailer Stocks In Q4

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The end of an earnings season can be a great time to discover new stocks and assess how companies are handling the current business environment. Let’s take a look at how Zumiez (NASDAQ: ZUMZ) and the rest of the apparel retailer stocks fared in Q4.

Apparel sales are not driven so much by personal needs but by seasons, trends, and innovation, and over the last few decades, the category has shifted meaningfully online. Retailers that once only had brick-and-mortar stores are responding with omnichannel presences. The online shopping experience continues to improve and retail foot traffic in places like shopping malls continues to stall, so the evolution of clothing sellers marches on.

The 9 apparel retailer stocks we track reported a strong Q4. As a group, revenues beat analysts’ consensus estimates by 1.4% while next quarter’s revenue guidance was in line.

Luckily, apparel retailer stocks have performed well with share prices up 35.7% on average since the latest earnings results.

Zumiez (NASDAQ: ZUMZ)

With store associates called “Zumiez Stash Members”, Zumiez (NASDAQ: ZUMZ) is a specialty retailer of street and skate apparel, footwear, and accessories.

Zumiez reported revenues of $291.3 million, up 4.4% year on year. This print exceeded analysts’ expectations by 0.8%. Despite the top-line beat, it was still a mixed quarter for the company with revenue guidance for next quarter beating analysts’ expectations but EPS guidance for next quarter missing analysts’ expectations.

Rick Brooks, Chief Executive Officer of Zumiez Inc., stated, “Our fourth quarter performance was highlighted by strong full price selling in North America which fueled mid-single digit comparable sales growth in the region and meaningful gross margin expansion. In addition to these results, our focus on assortment and full price selling in the European business drove 250 basis points of improvement in product margin year over year. Fiscal 2025 represented an important step towards returning to historical levels of sales and earnings, and while we still have work to do, our results underscore the success of our recent merchandise assortments, customer experience and expense management. We started the new year with good momentum and believe we have the right plans in place to build on our recent progress including generating increased cash which we’ll deploy to drive growth and enhanced shareholder value.”

Zumiez Total Revenue

Interestingly, the stock is up 7.5% since reporting and currently trades at $25.21.

Is now the time to buy Zumiez? Access our full analysis of the earnings results here, it’s free.

Best Q4: Tilly's (NYSE: TLYS)

With an emphasis on skate and surf culture, Tilly’s (NYSE: TLYS) is a specialty retailer that sells clothing, footwear, and accessories geared towards fashion-forward teens and young adults.

Tilly's reported revenues of $155.1 million, up 5.3% year on year, outperforming analysts’ expectations by 4.3%. The business had an incredible quarter with EPS guidance for next quarter exceeding analysts’ expectations and a beat of analysts’ EPS estimates.

Tilly's Total Revenue

Tilly's scored the biggest analyst estimates beat among its peers. The market seems happy with the results as the stock is up 239% since reporting. It currently trades at $5.52.

Is now the time to buy Tilly's? Access our full analysis of the earnings results here, it’s free.

Slowest Q4: Lululemon (NASDAQ: LULU)

Originally serving yogis and hockey players, Lululemon (NASDAQ: LULU) is a designer, distributor, and retailer of athletic apparel for men and women.

Lululemon reported revenues of $3.64 billion, flat year on year, exceeding analysts’ expectations by 1.8%. Still, it was a slower quarter as it posted EPS guidance for next quarter missing analysts’ expectations significantly and full-year EPS guidance missing analysts’ expectations.

Interestingly, the stock is up 5% since the results and currently trades at $167.16.

Read our full analysis of Lululemon’s results here.

Urban Outfitters (NASDAQ: URBN)

Founded as a purveyor of vintage items, Urban Outfitters (NASDAQ: URBN) now largely sells new apparel and accessories to teens and young adults seeking on-trend fashion.

Urban Outfitters reported revenues of $1.80 billion, up 10.1% year on year. This number beat analysts’ expectations by 0.6%. Overall, it was a very strong quarter as it also put up a solid beat of analysts’ EBITDA and EPS estimates.

Urban Outfitters delivered the fastest revenue growth among its peers. The stock is up 18.6% since reporting and currently trades at $77.63.

Read our full, actionable report on Urban Outfitters here, it’s free.

Victoria's Secret (NYSE: VSCO)

Spun off from L Brands in 2020, Victoria’s Secret (NYSE: VSCO) is an intimate clothing and beauty retailer that sells its own brands of lingerie, undergarments, and personal fragrances.

Victoria's Secret reported revenues of $2.27 billion, up 7.8% year on year. This result surpassed analysts’ expectations by 2%. It was a very strong quarter as it also produced revenue guidance for next quarter exceeding analysts’ expectations and an impressive beat of analysts’ EBITDA estimates.

Victoria's Secret had the weakest full-year guidance update among its peers. The stock is down 7.9% since reporting and currently trades at $55.26.

Read our full, actionable report on Victoria's Secret here, it’s free.

Market Update

Late in 2025 into early 2026, there was hand wringing around artificial intelligence. For software companies, the fear was that AI would erode pricing power and compress margins as new tools made it easier to replicate what once required expensive enterprise platforms. Crypto investors had their own version of the same anxiety: if AI agents could trade, allocate capital, and manage wallets autonomously, what exactly was the long-term value of today’s crypto infrastructure?

These concerns triggered a noticeable rotation away from these sectors and into safer havens. But markets rarely dwell on one narrative for long. Spring 2026 came, and the focus shifted abruptly from technological disruption to geopolitical risk. The US’ conflict with Iran became the dominant driver of market psychology, and when geopolitics takes center stage, the script changes quickly. Investors stop debating growth rates and start worrying about oil supply, inflation, and global stability.

Want to invest in winners with rock-solid fundamentals? Check out our Strong Momentum Stocks and add them to your watchlist. These companies are poised for growth regardless of the political or macroeconomic climate.

StockStory’s analyst team — all seasoned professional investors — uses quantitative analysis and automation to deliver market-beating insights faster and with higher quality.

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