SALT LAKE CITY, UT / ACCESSWIRE / December 10, 2024 / TheySaid.io co-founders Lihong Hicken, Amy Long, Arnab Karmakar, and Chris Hicken are launching TheySaid 2.0, an AI survey and interview platform set to redefine how businesses administer, analyze, and act on audience feedback.

Addressing the Challenges of Traditional Surveys

Traditional survey platforms often fall short due to cumbersome setup processes, low response rates, boring questions, shallow insights, and no mechanisms for taking action. TheySaid.io has identified and addressed these pain points by focusing on four key areas of interaction:

1. Simplifying Survey Creation - AI crafts well-designed, professional surveys in a single click, eliminating the guesswork and inefficiencies.

2. Engaging Participants - TheySaid 2.0 transforms surveys into conversational experiences, using interactive AI to probe deeper into responses, enriching the data collected.

3. Extracting Valuable Insights - With advanced prompt engineering, the platform distills large datasets, including open-ended responses, into actionable intelligence in real-time.

4. Closing the Feedback Loop - Organizations can seamlessly act on insights, fostering improved customer satisfaction and operational efficiency.

TheySaid 2.0 leverages conversational AI to create a personalized, interview-like experience for survey participants. By asking follow-up questions and exploring participants' reasoning behind their responses, the platform goes beyond surface-level data collection to deliver deeper insights.

TheySaid 2.0 introduces innovative use cases, including:

• AI NPS: Gather NPS feedback, but then go deeper into why you received each rating.

• Employee Engagement Surveys: AI-powered 360-degree feedback that's dynamic and conversational.

• Customer Journey Surveys: Probe customers about their experience at the right time in their journey.

• Customer Win- Loss: Gain critical insights into why customers leave.

• Market Research: Uncover buyer pain points and preferences at scale.

• Product Feedback: Tailor features based on real-time, detailed responses.

• Brand Perception: Determine brand strengths, weaknesses, and unique selling propositions, and customer expectations..

More About The Founders and the Company

Co-Founders Chris and Lihong Hicken were both early employees at UserTesting, another company in the customer experience category. Chris was the 6th employee and COO at UserTesting for 8 years. On the path to a unicorn IPO in 2021, UserTesting created a new software category for user testing and gathering video feedback on websites, products and in stores.

Now the Hickens are targeting the traditional survey and interview market which has seen very little innovation in the past two decades. Hicken continues, "No one enjoys taking surveys. The feedback is stale. It's time to breathe new life into this industry." Chris added about the TheySaid 2.0 release "This release changes everything, and we're already working on an entire suite of features for TheySaid 3.0 releasing mid 2025".

Their deep understanding of the feedback category gives them a significant lead compared to other companies trying to add AI feedback capabilities to their products.

While TheySaid 2.0 launches with surveys, interviews, polls, and pulses, the product roadmap has dozens of feedback features to help anyone, in any role or department, gather feedback from their audience including clients, prospects, employees, students, patients, donors, voters and more. Every month in 2025 the company plans to add foundational feedback capabilities to their platform.

TheySaid 2.0 will officially launch on December 10, 2024. For more information, visit www.theysaid.io

Media Contact: lihong@theysaid.io
Phone: +1 801-896-8118
Location: Utah, US

SOURCE: TheySaid