The owner of both companies formalizes a single offering that pairs UtahBoost’s web development with paid marketing and SEO, aimed at businesses that need a site built and marketed simultaneously.
SALT LAKE CITY, Utah — Adil Lazar, owner of both Adil Lazar Digital Marketing Agency and UtahBoost, has formally combined the services of two companies into a single package, covering website development and ongoing digital marketing—giving Utah businesses one point of contact for both rather than handling them as separate projects.
The move fills a gap that Lazar claimed he has frequently encountered while managing both companies side by side: clients who came to UtahBoost for a new website with no real plan for what happens after it launches, or clients working with his marketing agency on a site that wasn’t created with SEO or conversion in mind from the beginning.
“I was already doing both of these things under one roof, just not presenting them that way,” Lazar stated. “After using UtahBoost to create a website, clients would inquire who they should speak with regarding being found on Google a few months later. I already knew the answer. Instead of requiring people to ask, this simply makes that clear right away.”
Adil Lazar Digital Marketing Agency covers SEO, paid advertising, and social media after the site goes live, while UtahBoost handles site design, development, and build-out as part of the combined service. Lazar claimed that because both are managed by the same person, the development phase itself is now handled differently, with site layout, page content, and technical setup handled with SEO and lead conversion in mind from the first draft rather than optimized after the fact.
“When someone looks at how well a website is performing in search, it usually has to be partially rebuilt six months after it was created without a marketing strategy,” Adil Lazar said. “I’m not correcting my own errors on the back end because I’m doing both under one process. Because it is being built by the same person who will market it, it is constructed correctly the first time.”
The combined packages will be scoped totally per client instead of sold as a fixed bundle, ranging from newly built sites that need local visibility and initial SEO setup to established businesses looking to pair a redesign with a content push and renewed ad. Lazar said the change is usually about clarity for clients and not a shift in how the work itself gets done.
“Most small business owners do not think in terms of ‘digital marketing’ and ‘web development’ as two separate categories,” Lazar said. “They think in terms of “I need more customers. And so, structuring it as one offering just matches how they really think about the issue.”
Based in Salt Lake City, Utah, Boost and Adil Lazar Digital Marketing Agency serves small and medium-sized companies throughout Utah. Both new and current customers of each business can now purchase the combined web and marketing packages.
About Adil Lazar
UtahBoost and Adil Lazar Digital Marketing Agency are owned by Adil Lazar, a web developer and digital marketing expert from Salt Lake City. Together, the two organizations offer social media management, SEO, paid advertising, and website design and development to small and mid-sized Utah businesses.
Media Contact
Adil Lazar Email: info@adillazar.com
Phone: +1 (385) 573-3622
Website: https://adillazar.com
