What Happened?
Shares of data collaboration platform LiveRamp (NYSE: RAMP) jumped 2% in the afternoon session after the company announced a partnership with Publicis Groupe Middle East to accelerate the growth and adoption of commerce media. The collaboration combined LiveRamp's data technology with the scale of Publicis Groupe ME to advance commerce media solutions for brands across the Middle East. This partnership aimed to be at the forefront of how brands and retailers connect with customers. The joint effort also focused on making commerce media more accessible in the region through client education and helping to shape business plans, which was expected to benefit the entire ecosystem.
After the initial pop the shares cooled down to $27.41, up 1.8% from previous close.
Is now the time to buy LiveRamp? Access our full analysis report here.
What Is The Market Telling Us
LiveRamp’s shares are somewhat volatile and have had 11 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.
The previous big move we wrote about was 23 days ago when the stock dropped 2.9% after markets pulled back, reversing early gains, as investor sentiment remained cautious despite a softer-than-expected inflation reading. Stocks rose in the morning session after an unexpected drop in the Producer Price Index (PPI) for August signaled easing inflation and raised expectations for a potential Federal Reserve interest rate cut. The U.S. Bureau of Labor Statistics reported that the PPI, which measures wholesale prices, edged down 0.1% last month, contrary to analyst expectations for a 0.3% rise. This data gives the Federal Reserve more flexibility to consider lowering interest rates to stimulate the economy.
LiveRamp is down 9.4% since the beginning of the year, and at $27.41 per share, it is trading 23% below its 52-week high of $35.61 from February 2025. Investors who bought $1,000 worth of LiveRamp’s shares 5 years ago would now be looking at an investment worth $496.11.
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