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DH Enterprise & Associates Leverages Technology To Help Consumers and Travel Advisors Access Value-Oriented Vacation Packages

At first glance, one might assume DH Enterprise & Associates is a travel company. And it is, on the outside. With three brands—the direct-to-consumer Great Value Vacations and Aer Lingus Vacation Store, as well as the Sceptre Vacations brand, which sells vacation packages exclusively through Travel Advisors—the company is a trusted resource for value-based travel packages.

From Ireland and Italy to France and Greece, every itinerary is expertly researched and competitively priced to promise turnkey, world-class experiences. 

But the star of DH Enterprise & Associates’ success is its technology. “We’re a tech company selling travel,” says CEO Ben Block, a tech veteran who launched and sold two internet companies before buying into DH Enterprise & Associates in 2016. Today, the business is wholly owned by management. 

"Our mission is to leverage technology in smart, modern, and purposeful ways in order to facilitate discovery and easy access to truly unforgettable travel experiences, whether it’s direct to the consumer or through a Travel Advisor,” says Block.

User-Friendly Technology

For the direct-to-consumer Great Value Vacations brand, Block cites that 94% of bookings are made online. It’s a remarkably high percentage that streamlines the experience on both the consumer and supplier ends, and it’s thanks entirely to the “sophisticated user experience” delivered by its leading-edge tech infrastructure.

“Whether consumer-facing or exclusive for our back office, we create software that is intuitive, user friendly, efficient, and effective,” says Block. “Most of our competitors have outsourced systems that are hacked together, which is massively inefficient when changes are required or extraordinary requests arise, ultimately leading to a subpar user experience. Our systems are 100% engineered in-house to create the optimal experience given our unique product offerings and go-to-market-strategy. Technology is not just a website for us; it’s an entire mindset embedded into our corporate culture.”

Pledge to Travel Advisors

The travel industry—and particularly the use of Travel Advisors—continues to experience a post-COVID resurgence. “Some travelers want highly customized travel experiences and access to new and unique travel products,” Block says, of travelers increasingly seeking Travel Advisor guidance.

DH Enterprise & Associates was a steadfast and responsive partner to Travel Advisors through all the economic unpredictability of the pandemic, and that loyalty remains strong in the post-COVID travel boom through the company’s Sceptre Vacations business unit, which sells exclusively through Travel Advisors. The company “pledge” is to never poach Advisors’ customers for repeat purchases.

“It’s a huge problem with other tour operators,” says Block. “The big operators will often go directly to the consumer after the Travel Advisor has brought them in. Sceptre Vacations is specifically designed to not cross-market through our direct-to-consumer brands. Sceptre is wholly dedicated to supporting Travel Advisor success.”

Block looks forward to building upon their strong relationship with Travel Advisors as the DH Enterprise & Associates family expands with additional brands and platforms. “Our mission is to put the right product in front of the right customer at the right time. Our tech uniquely positions us to achieve this goal,” he concludes. 

Contact Info:
Name: Ben Block
Email: Send Email
Organization: DH Enterprise & Associates
Website: https://dhtravelservices.com

Release ID: 89132070

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