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Hiro Sakai Assumes Additional Role of President, FUJIFILM Holdings America Corporation and is Named Corporate Vice President, FUJIFILM Corporation

FUJIFILM Corporation, Tokyo, Japan, announced that Hiro Sakai has been named President, FUJIFILM Holdings America Corporation. In this capacity, Mr. Sakai is responsible for enhancing Fujifilm consolidated management across the thirteen Fujifilm companies that operate within the United States through shared operations, standardization and the integration of operational processes. While assuming this new responsibility, he continues to serve as President and CEO of FUJIFILM USA, Inc. Mr. Sakai is also promoted to Corporate Vice President, FUJIFILM Corporation.

In his role as President, FUJIFILM Holdings America Corporation, Mr. Sakai succeeds Taizo Mori, who has been named President and Chief Executive Officer, FUJIFILM Logistics Co., Ltd., based in Tokyo.

Mr. Sakai joined Fujifilm in 1977 and has held various senior level sales and marketing positions for photographic products in Asia, Europe and America. He has served as President and CEO of Fujicolor Processing, Inc., Fujifilm's U.S. wholesale photofinishing company, since 2004. He was appointed Senior Vice President, Strategic Planning, for the Imaging Division in 2005. In 2006 Mr. Sakai was promoted to the position of Senior Executive Vice President and General Manager of Fujifilm USA's Imaging Division, (now FUJIFILM USA, Inc.). In 2007 he was named President and CEO of FUJIFILM USA.

About FUJIFILM

FUJIFILM Holdings America Corporation is a shared service organization that supports Fujifilm companies operating in more than 75 facilities in 32 states and employing more than 6,300 employees engaged in the research, development, manufacture, sales and service of Fujifilm products in the United States.

FUJIFILM U.S.A. Inc. is a marketing subsidiary of FUJIFILM Corporation providing digital and analog photographic imaging systems and services and Motion Picture Film products and services to consumers, professionals and businesses.

FUJIFILM Corporation (NASDAQ:FUJI) brings continuous innovation and leading-edge products to a broad spectrum of industries, including electronic imaging, photofinishing equipment, medical systems, life sciences, graphic arts, flat panel display materials, and office products, based on a vast portfolio of digital, optical, fine chemical and thin film coating technologies. The company was among the top 15 companies around the world granted U.S. patents in 2007, employs more than 70,000 people worldwide and in the year ended March 31, 2008, had global revenues of $24.7 billion. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit www.fujifilmholdings.com.

Contacts:

Fujifilm
Camilla Jenkins, 914-789-8529
cjenkins@fujifilm.com

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