The COVID-19 outbreak may have changed shopping habits forever. People seem much more reluctant to visit physical stores due to the risk of getting infected with the COVID-19. The store closures and national lockdowns forced people to get more comfortable with e-commerce. Is e-commerce a new shopping ritual? The latest study conducted by the consultancy giant McKinsey shows that Chinese consumers are changing the way they shop. China is a country where the outbreak first appeared in January, which then led to the country being ahead of the curve in its recovery from the recent outbreak. According to the data
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