-- Byline: Magnifyde PR
In the mountains and valleys of Upstate New York, the Catskills have become one of the most sought-after regions for buyers looking for nature, privacy, and distinctive homes. At the center of this market is the team behind Catskill Country Living, a real estate group that has built its practice around a simple premise: buying or selling a home in the Catskills is less a transaction than a translation, and clients deserve a guide who can read the landscape on their behalf.
That premise is not theoretical for Susan Muther and Hazen Reed, the partners in life and business who lead the team. Twenty-five years ago, they left Fortune 500 marketing careers in New York City and made the same journey many of their clients are now considering trading the pace and density of the city for a working life in the Western Catskills. Today they represent properties across Delaware, Ulster, Greene, and Otsego counties, a region defined as much by its hamlets, hollows, and working farms as by its better-known mountain towns. They know which back roads hold snow into April, which hamlets have cell service and which don’t, where the trout streams run, and which historic homes were built by whom. That fluency isn’t incidental to the service they provide. It is the service.
A different kind of real estate practice.
Rural real estate surfaces questions that urban and suburban buyers rarely encounter and often don’t know to ask. Conservation easements. Right-of-way agreements recorded a century ago. Well yield, septic age, and shared driveways. Properties without a modern survey. Zoning rules that shift across county lines. Historic structures with quirks that a standard inspection won’t catch.
Traditional real estate practice treats these as paperwork to be handled at closing. Catskill Country Living treats them as part of the conversation from the first showing. Buyers leave tours understanding not just what a property is, but what owning it will actually involve the obligations, the opportunities, and the character of the land itself. Sellers receive the same candor in reverse: a clear read on what makes a property distinctive, what the market will respond to, and how to position it within the broader story of the region.
This is what the team means when it describes its role as that of a guide. The word is deliberate, and it has a second life on the page. The Guide is also the name of the team’s monthly publication a regional journal produced by people who live in the Western Catskills and represent it professionally.
Marketing discipline, applied to place.
The years in corporate marketing show up in how The Guide is built. Each monthly issue moves across four recurring sections: Living Here, with thoughtful notes on crafting a life in the Great Western Catskills; On the Market, a clear read on current real estate trends and opportunities; On the Trail, field notes from the team’s own trips, floats, hikes, and skis through the region; and Local Voices, stories and perspectives that capture the character of the communities the team serves. It reads closer to a regional magazine than to real estate marketing, and it sets the editorial tone for everything else the team produces.
That same discipline informs how individual listings are presented. A restored 1840s farmhouse is described within the context of the village it anchors. A hundred-acre parcel is described in terms of its watershed, its forest composition, and the trails that cross it. Listings read as invitations rather than inventories, and distinctive homes reach the audiences most likely to appreciate them. Few rural real estate teams bring this kind of marketing craft to their work, and fewer still do so while living and operating in the region they cover.
Regional practice, broader reach.
Catskill Country Living operates under the Keller Williams Luxury network, which extends the reach of distinctive Catskills properties to qualified buyers well beyond the region. For sellers of historic estates, architectural homes, and significant acreage, that reach matters. The local practice remains personal and regionally grounded; the marketing infrastructure behind it is not.
Real estate to appreciate.
The team’s guiding phrase, Real Estate to Appreciate, carries a deliberate double meaning. Property in the Catskills has, for many years, appreciated in financial terms. But the phrase also points to something harder to measure the appreciation that comes from living somewhere deeply, from knowing a landscape through its seasons, from becoming part of a community rather than simply owning a piece of it.
That is the experience Susan Muther, Hazen Reed, and the Catskill Country Living team help their clients find. They can speak to it with authority because they have lived it themselves, and they document it, issue by issue, in the pages of The Guide. As interest in Upstate New York continues to grow, the work of choosing the right property and the right guide to find it has only become more consequential. In the Western Catskills, that work has a clear home.
The Guide is published monthly. Readers can subscribe at catskillcountryliving.com/subscribe-to-our-newsletter.
Contact Info:
Name: Hazen ReedCatskill Country Living
Email: Send Email
Organization: Catskill Country Living
Website: http://CatskillCountryLiving.com
Release ID: 89194226
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