-----------------------------------------------------------------------------------------------
SEC             POTENTIAL PERSONS WHO ARE TO RESPOND TO THE COLLECTION OF INFORMATION
1746 (11-02)    CONTAINED IN THIS FORM ARE NOT REQUIRED TO RESPOND UNLESS THE FORM
                DISPLAYS A CURRENTLY VALID OMB CONTROL NUMBER.
-----------------------------------------------------------------------------------------------

                                                        --------------------------------
                           UNITED STATES                         OMB APPROVAL
                SECURITIES AND EXCHANGE COMMISSION      --------------------------------
                      WASHINGTON, D.C. 20549            OMB Number:  3235-0145
                                                        --------------------------------
                                                        Expires: December 31, 2005
                                                        --------------------------------
                                                        Estimated average burden hours
                                                        per response . . . . . 11
                                                        --------------------------------





                                  SCHEDULE 13D

                    Under the Securities Exchange Act of 1934

                                   Gaiam, Inc.
--------------------------------------------------------------------------------
                                (Name of Company)

                Class A Common Stock, par value $0.0001 per share
--------------------------------------------------------------------------------
                         (Title of Class of Securities)

                                    3268Q103
--------------------------------------------------------------------------------
                      (CUSIP Number of Class of Securities)

            Michael Weiss                                Eleazer Klein
   Prentice Capital Management, LP                  Schulte Roth & Zabel LLP
    623 Fifth Avenue, 32nd Floor                        919 Third Avenue
         New York, NY 10022                            New York, NY 10022
           (212) 756-8040                                (212) 756-2376

--------------------------------------------------------------------------------
                  (Name, Address and Telephone Number of Person
                Authorized to Receive Notices and Communications)

                                  June 30, 2005
--------------------------------------------------------------------------------
                          (Date of Event which Requires
                            Filing of this Schedule)

If the filing person has previously filed a statement on Schedule 13G to report
the acquisition that is the subject of this Schedule 13D, and is filing this
schedule because of ss.ss.240.13d-1(e), 240.13d-1(f) or 240.13d-1(g), check the
following box. [x]

NOTE: Schedules filed in paper format shall include a signed original and five
copies of the schedule, including all exhibits. See ss.240.13d-7 for other
parties to whom copies are to be sent.

* The remainder of this cover page shall be filled out for a reporting person's
initial filing on this form with respect to the subject class of securities, and
for any subsequent amendment containing information which would alter
disclosures provided in a prior cover page.

The information required on the remainder of this cover page shall not be deemed
to be "filed" for the purpose of Section 18 of the Securities Exchange Act of
1934 ("Act") or otherwise subject to the liabilities of that section of the Act
but shall be subject to all other provisions of the Act (however, see the
Notes).





9910306.1

                                  SCHEDULE 13D

-----------------------------                              ---------------------
CUSIP NO.      3268Q103                                    PAGE 2 OF 12 PAGES
-----------------------------                              ---------------------


----------- --------------------------------------------------------------------
    1       NAME OF REPORTING PERSON
            I.R.S. IDENTIFICATION NOS. OF ABOVE PERSONS (ENTITIES ONLY)

            Prentice Capital Management, LP
----------- --------------------------------------------------------------------
    2       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP         (a) [ ]
                                                                     (b) [X]

----------- --------------------------------------------------------------------
    3       SEC USE ONLY

----------- --------------------------------------------------------------------
    4       SOURCE OF FUNDS*

            WC (See Item 3)
----------- --------------------------------------------------------------------
    5       CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDING IS REQUIRED
            PURSUANT TO ITEMS 2(d) or 2(e)                               [ ]

----------- --------------------------------------------------------------------
    6       CITIZENSHIP OR PLACE OF ORGANIZATION

            Delaware
--------------------- --------- ------------------------------------------------
                         7      SOLE VOTING POWER

                                0
  NUMBER OF           --------- ------------------------------------------------
   SHARES                8      SHARED VOTING POWER
BENEFICIALLY
 OWNED BY                       3,376,814
   EACH               --------- ------------------------------------------------
 REPORTING               9      SOLE DISPOSITIVE POWER
PERSON WITH
                                0
                      --------- ------------------------------------------------
                         10     SHARED DISPOSITIVE POWER

                                3,376,814
----------- --------------------------------------------------------------------
    11      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH PERSON

            3,376,814
----------- --------------------------------------------------------------------
    12      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11)
            EXCLUDES CERTAIN SHARES*                                     [ ]

----------- --------------------------------------------------------------------
    13      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11) (see Item 5)

            27.6%
----------- --------------------------------------------------------------------
    14      TYPE OF REPORTING PERSON*

            PN
----------- --------------------------------------------------------------------





                                  SCHEDULE 13D

-----------------------------                              ---------------------
CUSIP NO.      3268Q103                                    PAGE 3 OF 12 PAGES
-----------------------------                              ---------------------


----------- --------------------------------------------------------------------
    1       NAME OF REPORTING PERSON
            I.R.S. IDENTIFICATION NOS. OF ABOVE PERSONS (ENTITIES ONLY)

            Michael Zimmerman
----------- --------------------------------------------------------------------
    2       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP         (a) [ ]
                                                                     (b) [X]

----------- --------------------------------------------------------------------
    3       SEC USE ONLY

----------- --------------------------------------------------------------------
    4       SOURCE OF FUNDS*

            WC (See Item 3)
----------- --------------------------------------------------------------------
    5       CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDING IS REQUIRED
            PURSUANT TO ITEMS 2(d) or 2(e)                               [ ]

----------- --------------------------------------------------------------------
    6       CITIZENSHIP OR PLACE OF ORGANIZATION

            Delaware
--------------------- --------- ------------------------------------------------
                         7      SOLE VOTING POWER

                                8,705
  NUMBER OF           --------- ------------------------------------------------
   SHARES                8      SHARED VOTING POWER
BENEFICIALLY
 OWNED BY                       3,379,814
   EACH               --------- ------------------------------------------------
 REPORTING               9      SOLE DISPOSITIVE POWER
PERSON WITH
                                8,705
                      --------- ------------------------------------------------
                         10     SHARED DISPOSITIVE POWER

                                3,379,814
----------- --------------------------------------------------------------------
    11      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH PERSON

            3,388,519
----------- --------------------------------------------------------------------
    12      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11)
            EXCLUDES CERTAIN SHARES*                                     [ ]

----------- --------------------------------------------------------------------
    13      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11) (see Item 5)

            27.7%
----------- --------------------------------------------------------------------
    14      TYPE OF REPORTING PERSON*

            IN
----------- --------------------------------------------------------------------





CUSIP No. 3268Q103                 SCHEDULE 13D            Page 4 of 12 Pages


     This  Schedule  13D is  being  filed by  Prentice  Capital  Management,  LP
("PRENTICE  CAPITAL  MANAGEMENT")  and Michael  Zimmerman ("MR.  ZIMMERMAN" and,
together with Prentice Capital Management, the "REPORTING PERSONS"), and relates
to the Class A Common  Stock,  par value  $0.0001 per share,  of Gaiam,  Inc., a
Colorado  corporation (the "COMPANY").  Unless the context  otherwise  requires,
references  herein  to the  "Shares"  are to the  Class A  Common  Stock  of the
Company.

     The Reporting Persons are making this single, joint filing because they may
be deemed to constitute a "group" within the meaning of Section  13(d)(3) of the
Act.  The  agreement  among the  Reporting  Persons to file  jointly (the "JOINT
FILING AGREEMENT") is attached hereto as Exhibit A.

     Prentice  Capital  Management  serves as  investment  manager to investment
funds (including Prentice Capital Partners, LP, Prentice Capital Partners QP, LP
and  Prentice  Capital  Offshore,  Ltd.) and  manages  investments  for  certain
entities in managed accounts with respect to which it has voting and dispositive
authority  over Shares  reported in this  Schedule  13D.  Mr.  Zimmerman  is the
Managing  Member of (a)  Prentice  Management  GP, LLC,  the general  partner of
Prentice  Capital  Management  and (b)  Prentice  Capital GP,  LLC,  the general
partner  of  certain  investment  funds.  As such,  he may be deemed to  control
Prentice  Capital  Management and certain of the investment  funds and therefore
may be deemed to be the beneficial owner of the Shares reported in this Schedule
13D.

     Prentice Capital Management  disclaims  beneficial  ownership of all of the
Shares  reported  in this  Schedule  13D.  Mr.  Zimmerman  disclaims  beneficial
ownership  of all of the Shares  reported in this  Schedule  13D not  personally
owned by him.

ITEM 1.     SECURITY AND ISSUER.

     This  statement  on Schedule 13D relates to the Class A Common  Stock,  par
value $0.0001 per share, of the Company,  acquired by private  investment  funds
and managed accounts managed by Prentice Capital  Management and Mr.  Zimmerman.
The  Company's   principal  executive  office  is  located  at  360  Interlocken
Boulevard, Broomfield, Colorado 80021.

ITEM 2.     IDENTITY AND BACKGROUND.

     (a) This  statement is filed on behalf of Prentice  Capital  Management and
Mr. Zimmerman.

     (b) The  address  of the  principal  business  office of  Prentice  Capital
Management and Mr. Zimmerman is 623 Fifth Avenue, 32nd Floor, New York, New York
10022.

     (c) Each of Prentice  Capital  Management  and Mr.  Zimmerman  is primarily
engaged in the  business of  investing  securities.  The  principal  business of
Prentice  Capital  Management  is to serve as  investment  manager to investment
funds (including Prentice Capital Partners, LP, Prentice Capital Partners QP, LP
and Prentice Capital Offshore, Ltd.) and manage investments for certain entities
in managed  accounts.  The principal  business of Mr. Zimmerman is to act as the
Managing





CUSIP No. 3268Q103                 SCHEDULE 13D            Page 5 of 12 Pages


Member of (i)  Prentice  Management  GP, LLC,  the  general  partner of Prentice
Capital  Management  and (ii) Prentice  Capital GP, LLC, the general  partner of
certain investment funds.

     (d)  Neither  of  the  Reporting   Persons  nor  any  of  Prentice  Capital
Management's executive officers or members has, during the last five years, been
convicted in a criminal  proceeding  (excluding  traffic  violations  or similar
misdemeanors).

     (e)  Neither  of  the  Reporting   Persons  nor  any  of  Prentice  Capital
Management's executive officers or members has, during the last five years, been
a party to a civil proceeding of a judicial or administrative  body of competent
jurisdiction and as a result of such proceeding was or is subject to a judgment,
decree  or final  order  enjoining  future  violations  of,  or  prohibiting  or
mandating activities subject to, federal or state securities laws or finding any
violation with respect to such laws.

     (f) Prentice  Capital  Management is a Delaware  limited  partnership.  Mr.
Zimmerman is a United States citizen.

ITEM 3.     SOURCE AND AMOUNT OF FUNDS OR OTHER CONSIDERATION.

     3,376,814  of the Shares  reported in this  Schedule  13D were  acquired by
private  investment  funds  and  managed  accounts  for which  Prentice  Capital
Management  and Mr.  Zimmerman  control the investing and trading in securities.
The  aggregate  purchase  price  for  the  3,376,814  Shares  was  approximately
$21,743,900.30.  Prentice  Capital  Management does not directly own any Shares.
Mr.  Zimmerman  personally  owns 8,705  Shares  and has  voting and  dispositive
authority  over  3,000  Shares  held by The  Michael  & Holly  Zimmerman  Family
Foundation Inc. The source of funds for the purchase the Shares reported in this
Schedule  13D was (a) with respect to the private  investment  funds and managed
accounts,  the working capital of such investment funds, (b) with respect to one
of the managed  accounts,  pursuant to margin  accounts in the regular course of
business,  (c) with respect to Mr.  Zimmerman's  shares,  personal funds and (d)
with  respect  to the  shares  held  by The  Michael  & Holly  Zimmerman  Family
Foundation Inc., the working capital of the foundation.

ITEM 4.     PURPOSE OF TRANSACTION.

     The Shares  reported in this Schedule 13D were  acquired for  investment in
the ordinary course of business.  The Reporting  Persons do not have any present
plan or  proposal  that would  relate to, or result in, any of the  matters  set
forth in subparagraphs (a) - (j) of Item 4 of Schedule 13D.

     The  investment  funds and  managed  accounts  for which  Prentice  Capital
Management  serves as  investment  manager  entered into an amended and restated
stock  purchase  agreement  with the Company as of June 16, 2005 (the  "Purchase
Agreement"),  pursuant  to which  the  Company  agreed  to issue and sell to the
investment  funds and managed  accounts up to an aggregate of 2,821,317  Shares;
provided,  however,  that the Company had the option,  at any time prior to 9:00
a.m. New York City time on July 1, 2005, to elect to reduce the aggregate number
of  shares  of  Common  Stock to be sold to the  investment  funds  and  managed
accounts to





CUSIP No. 3268Q103                 SCHEDULE 13D            Page 6 of 12 Pages


1,000,000 shares of Common Stock. The Company informed the Reporting  Persons on
June 30, 2005,  that it will not elect to reduce the aggregate  number of shares
of Common Stock to be sold to the  investment  funds and managed  accounts.  The
Reporting Persons had previously filed their  benfeficial  ownership on Schedule
13G, however, because the Company will not reduce the aggregate number of shares
of Common Stock to be sold to the  investment  funds and managed  accounts,  the
Reporting  Persons  may be  deemed  to  beneficially  own  more  than 20% of the
outstanding Shares and therefore are required to file on Schedule 13D.

     The above description of the transaction is only a summary and is qualified
in its entirety by reference to the Purchase  Agreement,  which is  incorporated
into this  Schedule  13D by  reference to Exhibit 2 of the Schedule 13G filed on
June 17, 2005.

ITEM 5.     INTEREST IN SECURITIES OF THE COMPANY.

     (a)  Prentice  Management  may  be  deemed  to  beneficially  own,  in  the
aggregate,  3,376,814 Shares,  representing approximately 27.6% of the Company's
outstanding  Class A Common Stock (based upon the 9,420,118  Shares stated to be
outstanding by the Company as of May 3, 2005, in the Company's Form 10-Q for the
period  ending  on March  31,  2005,  filed  with the  Securities  and  Exchange
Commission on May 5, 2005 and the 2,821,317  Shares to be issued pursuant to the
Purchase  Agreement).  Mr.  Zimmerman may be deemed to beneficially  own, in the
aggregate,  3,388,519 Shares  representing  approximately 27.7% of the Company's
outstanding Class A Common Stock.

     (b) Prentice  Capital  Management and Michael  Zimmerman have shared voting
power with respect to 3,376,814  Shares.  Mr.  Zimmerman  also has shared voting
power with  respect to the 3,000  Shares held by The  Michael & Holly  Zimmerman
Family  Foundation  Inc.  and has sole voting power with respect to 8,705 Shares
that he personally owns.

     (c) See Exhibit B attached hereto.  The transactions set forth on Exhibit B
were  effected  by  private  investment  funds and  managed  accounts  for which
Prentice Capital  Management and Mr. Zimmerman control the investing and trading
in securities  within 60 days  preceding the filing of this Schedule 13D. On May
2, 2005, the investment  funds and certain managed  accounts  obtained Shares by
purchase from entities affiliated with S.A.C. Capital Management, LLC ("SAC") at
market prices and Prentice Capital  Management  assumed control over Shares in a
managed  account for SAC. The Shares  acquired on June 16, 2005,  were  acquired
pursuant to the Purchase Agreement.

     (d) The limited  partners or shareholders of the private  investment  funds
and the entities for which Prentice Capital Management and Mr. Zimmerman manages
investments in managed accounts have the right to participate  indirectly in the
receipt  of  dividends  from,  or  proceeds  from  the sale of,  the  Shares  in
accordance with their respective ownership interests in their respective funds.

     (e) Not applicable.





CUSIP No. 3268Q103                 SCHEDULE 13D            Page 7 of 12 Pages 


ITEM 6.     CONTRACTS, ARRANGEMENTS, UNDERSTANDINGS OR RELATIONSHIPS WITH
            RESPECT TO SECURITIES OF THE COMPANY.

     As described in Item 4 above, the investment funds and managed accounts for
which Prentice Capital  Management serves as investment  manager entered into an
amended and restated  stock  purchase  agreement with the Company as of June 16,
2005, which is attached hereto as Exhibit C.

     Pursuant to Rule 13d-1(k) promulgated under the Exchange Act, the Reporting
Persons have entered into an agreement  with respect to the joint filing of this
statement,  and any amendment or amendments hereto,  which is attached hereto as
Exhibit A.

     Except as otherwise set forth herein, the Reporting Persons do not have any
contract,  arrangement,  understanding  or  relationship  with any  person  with
respect to securities of the Company.

ITEM 7.     MATERIAL TO BE FILED AS EXHIBITS.

Exhibit A -- Joint Filing  Agreement  dated July 8, 2005,  signed by each of the
Reporting  Persons in order to confirm  that this  statement  is being  filed on
behalf of each of the Reporting Persons.

Exhibit B - List of  transactions in Company's Class A Common Stock taking place
during the 60 day period preceding this filing.

Exhibit C - Class A Stock Purchase  Agreement (see Exhibit 2 of the Schedule 13G
filed on June 17, 2005).





CUSIP No. 3268Q103                 SCHEDULE 13D            Page 8 of 12 Pages


                                   SIGNATURES

     After reasonable inquiry and to the best of his knowledge and belief,  each
of the undersigned certifies that the information set forth in this statement is
true, complete and correct.

Dated: July 8, 2005

PRENTICE CAPITAL MANAGEMENT, LP




By:     /s/ Michael Weiss
     --------------------------------
     Name:  Michael Weiss
     Title:  Chief Financial Officer

MICHAEL ZIMMERMAN




   /s/ Michael Zimmerman
-------------------------------------
Michael Zimmerman





CUSIP No. 3268Q103                 SCHEDULE 13D            Page 9 of 12 Pages


                                  EXHIBIT INDEX

Exhibit A -- Joint Filing  Agreement dated June 29, 2005,  signed by each of the
Reporting  Persons in order to confirm  that this  statement  is being  filed on
behalf of each of the Reporting Persons.

Exhibit B - List of  transactions in Company's Class A Common Stock taking place
during the 60 day period preceding this filing.

Exhibit C - Class A Stock Purchase  Agreement (see Exhibit 2 of the Schedule 13G
filed on June 17, 2005)





CUSIP No. 3268Q103                 SCHEDULE 13D            Page 10 of 12 Pages


                                    EXHIBIT A

                             JOINT FILING AGREEMENT

This will confirm the agreement by and among the  undersigned  that the schedule
13D filed  with the  Securities  and  Exchange  Commission  on or about the date
hereof with respect to the beneficial  ownership by the undersigned of the Class
A Common  Stock,  par value  $0.0001  per  share,  of Gaiam,  Inc.,  a  Colorado
corporation, is being filed, and all amendments thereto will be filed, on behalf
of each of the persons and entities named below,  in accordance  with Rule 13d-1
under the  Securities  Exchange Act of 1934, as amended.  This  Agreement may be
executed in two or more counterparts, each of which shall be deemed an original,
but all of which together shall constitute one and the same instrument.

Dated as of July 8, 2005

PRENTICE CAPITAL MANAGEMENT, LP




By:     /s/ Michael Weiss
     --------------------------------
     Name:  Michael Weiss
     Title:  Chief Financial Officer

MICHAEL ZIMMERMAN




   /s/ Michael Zimmerman
-------------------------------------
Michael Zimmerman





CUSIP No. 3268Q103                 SCHEDULE 13D            Page 11 of 12 Pages


                                    EXHIBIT B

                              LIST OF TRANSACTIONS






                                                                

               Name                    Date        Number of Shares      Price Per Share
                                                  Purchased/ (Sold)

Prentice Capital Offshore, Ltd.      05/02/05           92,521                $5.47

Prentice Capital Offshore, Ltd.      06/16/05          377,473                $6.63

Prentice Capital Partners QP, LP     05/02/05           27,564                $5.47

Prentice Capital Partners QP, LP     06/16/05          114,166                $6.63

Prentice Capital Partners, LP        05/02/05           5,641                 $5.47

Prentice Capital Partners, LP        06/16/05           22,962                $6.63

Managed Accounts                     05/02/05           27,023                $5.47

Managed Accounts                     05/02/05          152,748                $5.47

Managed Accounts                     05/02/05          250,000                $5.47

Managed Accounts                     06/16/05          110,399                $6.63

Managed Accounts                     06/16/05          375,000                $6.63







CUSIP No. 3268Q103                 SCHEDULE 13D            Page 12 of 12 Pages

                                    EXHIBIT C

                        CLASS A STOCK PURCHASE AGREEMENT


See Exhibit 2 of the Schedule 13G filed on June 17, 2005.